The social media analytics experience from the hand of Lanta

[account_disabled]

The solutions and consulting services of Lantares, an IBM partner in Spain, manage to meet the expectations of the most demanding organizations in terms of social media analytics . Their strategy is based on innovation and exclusivity, through which they achieve customer satisfaction, which shows how their business results improve significantly. iStock_000021119478_Small Photo credits: istock scanrail The Lantares proposal for social media analytics Lantares guides companies on a journey towards knowledge that multiplies their business intelligence. Starting with an evaluation of the initiatives taken and the strategies deployed, we move towards an assessment of each and every one of the business variables that have an effect on the success applied to meeting objectives. Specifically, regarding social media analytics, Lantares provides.

Know the client better. Acquire a much more complete and realistic view of the user. Monitor the main competitors and find out which are their most and least effective marketing actions. Define strategies aligned with organizational goals and with a high rate of precision. The result of the intervention of Lantares ' know-how and experience in the planning and monitoring of initiatives related to social media is a better use of resources, a decrease in the level of risk and the Chinese Student Phone Number List minimization of errors. From visibility based on consistency, you can move towards strategic objectives by achieving: A better brand image. Innovation in products and services. Assurance of market position. Lantares: much more than social media analytics In addition to allowing us to know habits and trends, bringing the company closer to its followers, providing it with the necessary tools to address each user and/or client in a much more personal way and preventing time from being wasted on tactics that do not involve nowhere, Lantares ' influence also benefits the business in its relationship with its big data, without limiting itself to that which comes from social media and without pigeonholing itself into social media analytics. Some examples of their solutions are the following: Big Data analytics. Predictive analysis.



Dynamic demand planning. Cloud BI. Lantares Big Tweet. The best thing is that, among the main qualities of Lantares Solutions are its consulting capabilities, an area in which they support the strategic management of any company, from their more than ten years of experience, in any field and sector such as: Banking. Insurance. Telecommunications. Pharmacist. Hotelier. Distribution and mass consumption. Industrial. Just take a look at their client list to see that all the companies that have chosen to hire one of their solutions or consulting services are expanding businesses with strong potential. Some of the organizations that have the support of Lantares, for social media analytics or other areas, are Liberty Seguros, Serunion, McDonalds, Mapfre, Sanitas, Novartis, Laboratorios Rubió, Lindt, Panasonic, SGEL, Randstad or the Tax Agency, among many others. Related posts: How to obtain better results in social media analytics Social media ROI: do you need to know it? The IBM social media analytics solution.